Crazy Mad for “Mad Men” the Return

It’s been nearly a year and a half since a new installment of “Mad Men” aired. The episodic show which is set in the 60′s is an enormous hit for AMC. With smart writing and beautiful people, we are transported into the fictional world of the “Sterling Cooper” Ad Agency. This is an era where the three-martini-lunch was encouraged; office romance a way of life; and women treated like girls, no matter their age or station. The Boys Club was the only club. Women and minorities need not apply. All of this set in the hard driving world of advertising in its golden era. The “Marlboro Man” was created during this time.. Need I say more?

Which brings me to tonight and the 5th season of “Mad Men.” When we last saw Don Draper, the fundamentally flawed ad man, played by Jon Hamm, he has just gotten engaged to his secretary. ( The divorced Draper has a deep secret- which he wears with great complexity )  The agency was spinning out of control on the brink of financial ruin. Some of the women in the office are just beginning to be taken seriously in the workplace. Draper’s Number 2 in the office is his former assistant, Peggy. “Peggy” is played brilliantly by Elizabeth Moss. While Peggy shows promise as an ad executive with a flair for writing winning campaigns she worries she won’t find a husband if she finds a successful career. Such were the times…

From what I’ve read, the new episodes of “Mad Men” will start to take on the seismic shift that occurred in this country in the mid 60′s and beyond: feminism, civil rights, and the anti war movement all part of the script. I personally can’t wait to see how the show’s creator, Matthew Weiner, takes on these watershed moments in history.

But for pure entertainment and visual splendor, I adore the clothing and the sets. For women, the pencil skirts, and pointy-toe high heels. For men, sleek suits, with narrow ties. And the muted colors of the era displayed in the office and the home. I know I will be sitting on the edge of my “S” chair tonight, clutching my Pucci scarf before each scene! (Okay,that was for dramatic effect) but trust me, I can’t wait for the return!

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One Response to “Crazy Mad for “Mad Men” the Return”

  1. Joe Bushor Says:

    Laura, wonderful blog. I’ve never watched Mad Men, but maybe I will watch an episode per your interesting editorial. After all, anybody who graduated from Cal Poly isn’t all that bad. My favorite show is on TV Land called Hot in Cleveland. Do you watch it? My favorite actress on the show is Wendie Malick. She is a very classy woman. Love Betty White, Jane Leeves and Valerie Bertinelli as well. You should consider acting. You really have a lot of charisma, my friend. Take care, my friend.

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